SA Box Office: 3/04/2012

There’s wrath at the box office as 3D takes the top three spots in a pretty uneventful weekend at the box office.

1. Wrath of the Titans

2. Dr. Seuss’ The Lorax
3. Journey 2: the Mysterious Island
4. Good Deeds
5. 21 Jump Street
6. The Best Exotic Marigold Hotel
7. This Means War
8. Semi-soet
9.  Contraband
10. Material

John Carter has officially left the top 10 unsurprisingly early given it’s recent drop on a week to week basis. Disney will take a loss and while the film wasn’t successful in the west, worldwide figures show that the film has broken even on its production budget – of course whether it will make up the millions that were spent on advertising is yet to be seen. This is the first week in recent memory where the top 3 places on the box office chart were all held by 3D films, the added price of the the tickets obviously give the titles an advantage though…still, weird. Wrath of the

 

“…Wonder if she noticed that I brought her up a cup size?”

This week sees the re-release of James Cameron’s The Titanic in 3D, following the trend that George Lucas set after he tested the waters with The Phantom Menace. If episode 1′s success is anything of an indication, Titanic will take in cash by the boat loads (excuse the pun) adding to it’s enormous gross from the first theatrical release – the question I ask is if a re-release is necessary? The Star Wars franchise is a multi-generational love affair but Titanic isn’t a timeless classic on that level. Also hitting screens is Take Shelter, American Pie: Reunion, and Angus Buchan’s Ordinary People.