Perhaps I had too much faith in Mr. Schuster, expecting Mad Buddies to climb to 1st place was not in the cards and with the school holidays in full swing, yet another kids film takes the lead.
|1||ICE AGE 4|
|4||SNOW WHITE & THE HUNTSMAN|
|5||WHAT TO EXPECT WHEN YOU’RE EXPECTING|
|6||MEN IN BLACK 3|
|9||THINK LIKE A MAN|
As with most CG animated films, it shouldn’t really be surprising to see Ice Age 4 becoming a local (and international) success, the 3D helped a bit too in addition to the fact that it’s the winter holidays and families are eager to spend time together – even if it is just the movies. Even though it is probably the first Schuster film to not make it to number 1 on the charts, it’s been a runaway hit and one of his most financially successful with a track record that appears to be marred by it’s lack of 3D effects (thankfully) where all comers have had a distinct advantage.
Against all odds, it seems that LOL, the Miley Cyrus maturity vehicle, has found a far greater success than what it received in The States where it tanked easily (although admittedly it does speak volumes about the taste of South Africans and how it differs from our American Counterparts.
After an exceptional run, The Avengers is almost on its way out of the top 10, but after a total gross of almost R37.5 million, it easily makes The Avengers a mega-hit and as of today the highest grossing film this year and most likely will remain that way.
This week we’re treated to a slew of new releases that should put an end to the current dry spell that we’ve been having. Firstly, coming out this Friday is The Dictator – a new comedy headlined by Sacha Baron Cohen (responsible for such films as Borat and Bruno), it’s his first scripted film of this nature so we can only speculate as to whether this style of humour will work without the candidness that the others had. Also releasing is Rock of Ages, a musical set around the 80′s and follows two characters as they try to make it big in the rock industry. Finally we have Friends with Kids, a comedy that plays on the whole “friends with benefits” concept but looks to be a great date movie for guys and girls.
What are you planning on seeing this Friday?